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Madelyn Falk

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Happy “You” Year Instagram Giveaway

In an effort to gain more Instagram followers, I planned, and executed Guild’s first ever Instagram giveaway. Given that we had never done anything like this before, we had no idea what to expect. So it’s an understatement when I say that we were pleasantly surprised. Over the course of our three day giveaway, we were able to more than double our following, and got 1,520 new followers.

And the best part? 1,000 of these followers were gained in the first two days, before we boosted the post. Not to mention, we’ve managed to retain these followers since the giveaway’s close.

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Plus, check out all of these comments! We received over 1,000 responses and they’re all just as inspiring.

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Steph Curry Collaboration

When Steph Curry invested in Guild Education, he agreed to make a series of short, inspirational videos for our students, which were shared in our private student Facebook communities. While I can’t share the videos here, I can share a few screen shots along with my copy.

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Chipotle Retargeting Ads

I was asked to write a series of retargeting ads with the goal of reminding Chipotle employees about their education benefits and encouraging them to go back to school with Guild.

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Walmart Re-Targeting Ads

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 Knitty Confessions

So this one time Craftsy asked me to make holiday knitting memes. Best. Project. Ever.

 
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